As a 25-year publishing veteran, creative thinker, idea hamster, New York Times bestselling author of more than 40 books, and dynamic international speaker, Bob is no stranger to the product development process having engaged in book publishing and strategic product development in both the for-profit and non-profit sectors. His entrepreneurial spirit coupled with strong marketing instincts enables Bob to create compelling messaging through trans-media experiences. Bob most recently served as Vice President of Content and Product Development and Integration at Focus on the Family.